Print Advert Codes and Conventions
I researched print adverts from the channel 4 website as our print ad had to follow there codes and conventions. These are the key things we had in mind when creating out ad.
• A central image is usually used. (We used a sandwich for our print advert)
• The central imagine has to attract the audience to look at the poster so it must portray significance to the documentary
• There should only be limited writing which includes the strapline, title channel and time of the documentary.
• Simple is the key as it has to be understood at a glance
• Most print adverts include a coloured text box around the srapline so it stands out and can be easily read.
• The channel logo should be included
• The font of the text isn’t too big and minimal photo manipulation is used.
Some examples of print adverts
I researched print adverts from the channel 4 website as our print ad had to follow there codes and conventions. These are the key things we had in mind when creating out ad.
• A central image is usually used. (We used a sandwich for our print advert)
• The central imagine has to attract the audience to look at the poster so it must portray significance to the documentary
• There should only be limited writing which includes the strapline, title channel and time of the documentary.
• Simple is the key as it has to be understood at a glance
• Most print adverts include a coloured text box around the srapline so it stands out and can be easily read.
• The channel logo should be included
• The font of the text isn’t too big and minimal photo manipulation is used.
Some examples of print adverts
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